Is your current visual content working as hard as it should?

Whether you're launching a new campaign or reassessing your brand presence, this audit ensures your photo, video, graphic, and messaging assets are aligned, high-quality, and strategically usable.

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Creative & Brand Asset Audit

This is a tailored service designed for brands that want clarity, consistency, and creative efficiency — built around the assets you already have and the ones you still need.

  • We conduct a full review of your existing creative and brand materials, including:

    • 📸 Photography Library – quality, resolution, variety, and brand fit

    • 🎞️ Video Content – interviews, brand stories, case studies, and commercial spots

    • 🎨 Graphics & Design Elements – consistency, style, and flexibility across channels

    • 🧭 Messaging Review – product and brand messaging alignment with visuals

  • We evaluate your assets.

    Do they:

    • 🎯 Support current marketing goals
      Focuses on alignment with campaign objectives and messaging strategy.

    • 🎨 Reflect a cohesive visual identity
      Checks consistency across design elements—color, typography, logo use, etc.

    • 🖼️ Are high enough quality for digital and print use
      Assesses resolution, format, and adaptability of visual assets.

    • 📏 Match or deviate from your brand guidelines
      Measures accuracy and adherence to your defined brand standards.

    • 🌐 Have gaps based on platform needs (web, social, paid, etc.)
      Identifies missing or underperforming assets by channel and use case.

  • 🧭 Discovery & Intake

    We review your:

    • 📘 Brand Guidelines (if you have)

    • 🎯 Marketing Objectives

    • 🧑‍🤝‍🧑 Target Audiences

    🗂️ Asset Collection

    You provide access to your visual libraries, including photo, video, and design files.

    • 🖼️ Photos

    • 🎬 Video Clips

    • 🧾 Design Files (logos, templates, etc.)

    🧪 Creative Audit

    We assess:

    • 🎨 Visual consistency and quality

    • 🔊 Alignment with messaging and brand tone

    • 🧮 Technical specs (resolution, formatting, platform suitability)

    • 🌐 Coverage of content types needed across channels

    📊 Strategic Analysis & Recommendations

    We deliver a report that includes:

    • ✅ A clear audit of what’s usable, what needs updating, and what’s missing

    • ♻️ Suggestions for how to repurpose existing assets

    • 🛠️ A content production roadmap for new asset creation based on brand needs

  • 🧾 Visual and Messaging Audit Report
    A clear breakdown of what’s working, what needs improvement, and what’s off-brand.

    🧭 Strategic Plan for Content Use & Design Application
    Guidance on how to apply your assets effectively across platforms and campaigns.

    🛠️ Production Strategy for Future Assets(if needed)
    A roadmap for creating new, brand-aligned visuals based on identified gaps.

  • This is an ad hoc service with pricing based on:

    📦 Volume and Type of Assets to Review
    More assets = more time. We scale based on the size and variety of your materials.

    📘 Presence or Absence of Brand Guidelines
    Having a roadmap helps. No guidelines? We spend more time assessing alignment.

    🧠 Depth of Strategic Planning Required
    The more involved the roadmap, the more hours needed to deliver actionable strategy.

    💬 You’ll receive a custom quote after a brief scoping call.

Get a Clearer Picture of Your Brand’s Impact

Every strong brand starts with clarity. If you’re not sure what’s working—or where things feel disconnected—let’s talk.

Our Brand Strategist will walk you through the process and help you decide if a full audit is the right next step.

Talk to a Brand Strategist

Tell us a little about your brand and what you’re hoping to achieve — we’ll follow up to schedule a short discovery call.